JAPAN TOURS

Japan's true culinary soul lives in its hidden corners, the mountain villages where sake is still brewed by hand and the backstreet workshops where miso ages in wooden barrels for decades.

Beyond the sushi counters of Tokyo and the temples of Kyoto lies a Japan of incredible depth and flavour complexity. Let us take you to try the local specialties which might fermented squid guts (surprisingly delicious) or one of the 41 unique varieties of citrus. Learn to make your own soba noodles from a master, or taste sake varieties that exist only in that valley due to the rice that is native to that region.

This is Japan for the adventurous eater, the curious traveler, and anyone ready to discover that everything they thought they knew about Japanese cuisine and the country itself was just the beginning.

People dressed in traditional Japanese yukata at a nighttime festival with a large temple and string lights in the background.

UPCOMING TOURS

A crowded indoor Japanese food market with many people sitting at tables and standing, surrounded by colorful signs and menu boards.

SHIKOKU

TOKUSHIMA & KOCHI

March 2027, dates TBC

13 nights / 14 days

Shikoku is Japan's fourth largest island and its most overlooked, a place of ancient pilgrimage routes, obsessive regional food cultures, and dramatic Pacific coastlines that most visitors never reach. Over 12 days we cross from Awaji Island into Tokushima, where Japan's indigo industry was born, work our way south along a remote stretch of fishing towns and sea turtle beaches, and arrive in Kochi in time for Tosa no Okyaku, the city's annual multi-day feast where sake flows freely and the bonito never stops coming.

A blacksmith wearing glasses, a white headscarf with an orange cross, and a white coat working in a workshop. He is using a hammer on a red-hot piece of metal clamped in a vise. The workshop contains tools on shelves and a pegboard on the wall, with a dirt floor and various objects scattered around.

HOKURIKU

ISHIKAWA, TOYAMA & FUKUI

May 2027, dates TBC

11 nights / 12 days

Hokuriku sits on the far side of Japan's mountains, a region that spent centuries of isolation making things with a rigour that is hard to find anywhere else in the country — and producing food to match. Over 12 days we move from Ishikawa's onsen, sake breweries and fish markets, sampling nodoguro, snow crab, and firefly squid from one of Japan's deepest bays, through the bronze casting district of Takaoka, gassho farmhouse villages deep in the mountains of Toyama, and Fukui's Echizen craft district, home to one of Japan's six ancient kiln traditions and 1,500 years of washi papermaking.

A colorful nebuta lantern sculpture of a Japanese warrior with detailed red and black web design and cartoonish facial features, illuminated against a dark background at Nebuta Matsuri in Aomori.

TOHOKU FESTIVAL CIRCUIT

IWATE, AOMORI, AKITA & FUKUSHIMA

July 31 - Aug 11, 2027

11 nights / 12 days

Every August, Tohoku explodes for two weeks into one of Japan's great festival circuits — 12-metre lantern poles balancing precariously at Akita Kanto Matsuri, one of the world's largest drum processions at Morioka Sansa Odori, the thundering warrior floats of Aomori Nebuta Matsuri, and the giant straw sandal parade of Fukushima's Waraji Festival. This twelve-day trip chases five festivals across northern Japan, with time built in for the craft town of Kuroishi, the samurai history and onsen of Aizu, and a deep dive into the seafood, nabe, and noodles that define the food culture of Japan's far north.

PRIVATE TOURS

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PRIVATE TOURS *

Want something completely tailored to your interests? Our private tours and custom itinerary planning let us craft an itinerary around your specific curiosities, whether you're drawn to a particular region's unique culture, want to dive deep into traditional crafts and local industries, or are eager to eat your way through communities where incredible local specialties have been perfected over centuries.

We work with you to design experiences that match your pace and level of cultural adventure. Get in touch to discuss what kind of off the eaten track journey we can create together.